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05/26

Kann man den Tivoli noch gelber machen?

MAHR macht das mit dem kleinen Finger!

Die Alemannia? Kult. Der MSV Duisburg? Kult. Das Duell der beiden NRW-Traditionsmannschaften als Spieltagssponsor begleiten zu dürfen? Schreit nach Kult! Und den Status hat der von uns für unseren Kunden MAHR erdachte Winke-Klenkes aus dem Stand … pardon … im Handumdrehen erreicht.

Nicht nur im Block mit 200 Mitarbeitern und Gästen des Heizungs-, Energie- und Klimaspezialisten aus Aachen. Nein, auch in den anderen Fanblocks brachte der Klenkes Bewegung ins Stadion. Statt Sponsoring nur am Spielfeldrand zu platzieren, wurde daraus ein Element, das die Fans in die Aktion einbezog und für Aufmerksamkeit im Stadion sorgte – oder für feinsten Sonnenschutz sorgte.

Rund um das Spieltagssponsoring entwickelte POWER+RADACH mit MAHR Aktionen für Recruiting und B2B-Kontakte im Businessbereich des Tivoli. Kann MAHR mal machen.

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